Organizational Creativity
Task Summary
• Develop an understanding of how innovations are conducted in organizations.
• Understand the process and methodology of bringing innovative products and solutions to the market.
• Develop an understanding of how customers play an important role in the development of innovative market-based solutions.
• The assessment will prepare you to be able to develop valuable skills towards the group venture plan (Assessment 2).
• Demonstrate your understanding of the theories from the subject modules as applied to the case study.
