How can the business leverage partnerships and new innovations to grow the business?

SWOT Analysis

Opportunities:

How can the business leverage partnerships and new innovations to grow the business?

Which other segments of the industry would the company consider entering in future?

Assess the factors that represent the reason for your business to exist and prosper VS. your competitor. What opportunities exist in your market, from which you hope to benefit?

Fill this page out for the strengths for your business and your chosen competitor!

Threats:

Are there external factors (controllable and uncontrollable) that could potentially stifle cash flow or business growth? What are potential threats to your business and your competitor(s)? You can benefit by having contingency plans to address them if they should occur.

Fill this page out for the strengths for your business and your chosen competitor!

o How will the business’ strengths help capitalize on available opportunities while

minimizing threats?

o How will the business’ weaknesses prevent it from maximizing on these

opportunities?

o How will the business’ weaknesses expose it to threats?